Entrepreneurs have existed for thousands of years, dating back to the earliest instances of the bartering system. Digital entrepreneurship or Digi-preneur, however, is a new phenomenon. As society has progressed and novel technologies continue to evolve, so has the definition of what it means to be a modern entrepreneur. This is an exciting time to start and grow a business, particularly in the online space.
A digital entrepreneur pursues a business venture that’s built exclusively on a digital platform. Digital entrepreneurs rely on web-based tools and information to build and grow online businesses — generally, digital services. These kinds of entrepreneurs are distinctly modern, as they take advantage of mass digitization to build new businesses in the online space.
A successful persona in the Youtube world, Darshana Patowary is a social media influencer and is reigning in the digital space as well. In just a few years of consistency and dedication, she now earns more than 80k per month.
There has been a rise in female YouTubers from Assam in recent years. These women are creating content on a variety of topics ranging from lifestyle, beauty, food, and travel to education, technology, and politics. They are also using the platform to showcase Assamese culture and traditions to a wider audience.
These YouTubers have gained a considerable following and are inspiring a new generation of content creators from Assam to use YouTube as a platform to showcase their talent and creativity.
Darshana Patowary is a popular YouTuber from Assam. She is known for creating content related to beauty, fashion, lifestyle, and makeup. She started her YouTube channel in 2018 and has since gained a significant following. Her videos provide tips and tutorials on makeup application, skincare routines, fashion and travel vlogs.
Apart from her YouTube channel, Darshana Patowary is also active on social media platforms like Instagram and has a large following there as well. She uses her platform to promote body positivity and self-love and encourages her viewers to be confident in their own skin.
Darshana Patowary has become a role model for many young women in Assam and beyond, inspiring them to pursue their passions and follow their dreams.
Darshana’s YouTube channel “Glam Girl Darshana” has over 1lakh subscribers and her videos have been viewed millions of times. She is also active on other social media platforms such as Instagram and Facebook, where she shares her daily life and interacts with her followers.
Within a short span of time, she has gained quick momentum in her videos and views. She says she withdraws motivation from the love she receives from her followers. Darshana has been enjoying her youtube channel since day 1. With much positivity and a carefree mindset, she has turned and churned the negative comments upside down.
Although Youtubing is a full-time job, but when one is passionate and happy about her work, the work becomes a devotion.
She reminisces how along with her channel, she has grown too as a person. Before she was not very confident about her looks or talks, but gradually she changed and changed for the better.
She has done her master degree in Assamese from Pragjyotish College and pursued Diploma in Elementary Education (D.El.Ed). She also has some experience in private jobs. But after the lockdown, things changed and she began taking her channel seriously. She got a good response from her followers and viewers and it motivated her to keep continuing. It is her simplicity and sweetness that keeps one gazing at her videos. Her first success she cherishes as a Youtuber is after getting revenue from Youtube. Her excitement grew when she got paid for doing what she loves.
She is also uplifted that she has the liberty to work at anytime or anywhere without any time or place restrictions. It is mostly the same with any full-time YouTuber.
Her biggest cheerleader has been her family. From her family to her husband to her in-laws, she has received the optimum support. She believes when a woman is supported especially by her husband and in-laws, then the woman becomes a kind of superwoman and will create magic with her work.
Women empowering women can lead to many positive outcomes, including increased self-confidence and self-worth, improved mental health, better educational and career opportunities, and a stronger sense of community and solidarity among women.
It’s important to note that women empowering women does not mean excluding or discriminating against men. Rather, it is about recognizing the unique challenges and barriers that women face and working together to overcome them. By empowering and supporting each other, women can create a more inclusive and equitable society for all.
YouTube has become a popular platform for creators to build a career and make money. However, it is not easy to make a full-time income solely from YouTube. Here are some things to consider if you are thinking about pursuing a career on YouTube:
- Niche: It is essential to have a niche or a specific area of interest for your channel. This can help you build a loyal audience and establish yourself as an expert in that particular area.
- Consistency: Consistency is key when it comes to building an audience on YouTube. You should aim to upload videos regularly and at a consistent time to keep your viewers engaged.
- Quality content: It is crucial to produce high-quality content that resonates with your audience. This can help you attract more subscribers, views, and engagement.
- Patience: Building a successful YouTube channel takes time, patience, and dedication. It may take months or even years to reach a point where you can make a significant income.
- Monetization: To monetize your channel, you need to have at least 1,000 subscribers and 4,000 hours of watch time within the past 12 months. Once you meet these requirements, you can enable monetization on your channel and start earning money through ads, sponsorships, and merchandise sales.
- Diversification: It is not advisable to rely solely on YouTube for income. You should explore other revenue streams such as affiliate marketing, brand deals, and product sales to diversify your income and reduce reliance on one platform.
In conclusion, pursuing a career on YouTube can be a viable option, but it requires hard work, dedication, and patience. It is essential to focus on producing high-quality content, building a loyal audience, and diversifying your income streams to succeed on the platform.
Source: TMN
